Privacy Policy

Last updated: April 27, 2026

 

River Town Adventures, LLC ("we," "us," or "our") operates the website rivertownadventures.com and provides kayak, canoe, and paddleboard rentals in Lansing, Michigan. This Privacy Policy explains how we collect and use information from our customers.

 

Information we collect

When you book a rental — whether on our website, by phone, or through our voice assistant — we collect:

- Your name, email address, and mobile phone number

- The date, time, and details of your booking

- Payment information (processed by Square; we do not store card data)

 

How we use your information

We use the information you provide solely to:

- Confirm your booking and send you a payment link

- Send you a one-time SMS confirmation with the same payment link and our liability waiver

- Contact you if there are weather, river, or scheduling issues that affect your trip

- Maintain our internal booking and customer records
**Mobile phone information and SMS consent will not be shared with third parties or affiliates for marketing or promotional purposes.**

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SMS / text messaging

We send transactional SMS messages only — booking confirmations and payment links. We do not send marketing or promotional texts. You can opt out at any time by replying STOP. Reply HELP for help, or call (517) 253-7523. Message and data rates may apply.

 

Sharing

We do not sell, rent, or share your personal information with third parties for marketing purposes. We share information only with the service providers required to deliver your booking (Square for payment processing, Twilio for SMS delivery, Google Workspace for email), and only to the extent necessary.

 

Data retention

We retain booking and customer records for the period required by Michigan business and tax law (typically seven years).

 

Contact

Questions? Email gopaddle@rivertownadventures.com or call (517) 253-7523.

River Town Adventures, LLC

305 River Front Drive, Lansing, MI 48912